Two new Dior timepieces speak of the Maison’s heritage of enchanted symbolism and grand design
Dior unveils new additions to the Dior Grand Soir Automate timepiece collection. Intricate and almost magical, the limited edition timepieces reflect the creativity and craftsmanship of the maison, and honour the vision of Monsieur Christian Dior.
Dior Grand Soir Automate Miss Dior
The Grand Soir Automate Miss Dior celebrates the house’s couture heritage and the artistry of its ateliers. The watch pays homage to Christian Dior’s visionary creativity, which he likened to an electric current running through his fashion house.
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Two iconic dresses—Belle de Mai (1954) and Palmyre (1952)—inspire the dial’s intricate design, where mother-of-pearl flowers and shimmering sequins evoke the delicate beauty of nature. The bezel, adorned with botanical motifs, echoes the opulence of Dior’s couture detailing. On the back, a sculpted die references the craftsmanship of the maison’s artisans.
The exquisite 38mm timepiece comes in white gold or pink gold. The two versions paired with black satin straps come in a limited edition of 8.
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Another variation comes with either a matching white gold or pink gold bracelet. Limited to only one piece each, they are truly unique pieces to behold.
Just as Dior’s seamstresses brought his sketches to life in the secrecy of 30 Avenue Montaigne, this timepiece captures the magic of haute couture in motion. With its intricate mechanics and exquisite embellishments, the Grand Soir Automate Miss Dior is as much a work of art as it is a tribute to Dior’s enduring legacy.
Dior Grand Soir Automate Gris-Gris
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Christian Dior’s lifelong fascination with superstition and enchantment finds dazzling expression in the Grand Soir Automate Gris-Gris, a high-jewellery timepiece steeped in symbolism. The house’s signature lucky charms—stars, four-leaf clovers, and bees—adorn the dial, orbiting a sculpted heart set among diamonds and gold. With a nod to divination, the watch’s automaton mechanism animates these celestial motifs, bringing them to life with hypnotic precision.
This exquisite creation draws inspiration from Dior’s own talismans, including the fateful metal star he discovered on the street in 1946, which led him to establish his iconic atelier on 30 Avenue Montaigne. Delicate roses and lily of the valley, both emblematic of the brand, complete the intricate design, while the “Christian Dior” signature underscores its heritage.
Available in two variations — one in a striking blue limited to 28 pieces, the other in romantic hues of pink and white, limited to 8 pieces — the Grand Soir Automate Gris-Gris is less a timepiece than a poetic tribute to the maison’s storied past and mystical allure.
Images courtesy of Dior, artwork by Curatedition. All rights reserved.
Related links:
Jaeger-LeCoultre: The Artistry of Time
Van Cleef & Arpels: The Line of Beauty
Vacheron Constantin: Imperial Grandeur