Panerai: First Worldwide Watch Accessories Room in Hong Kong

by Pressroom

Enter the Panerai universe of accessories.

Florentine luxury watchmaker Panerai has opened its first worldwide Watch Accessories Room at the Hong Kong Canton Road flagship boutique in Tsim Sha Tsui. Located at the 8th floor of the 202 square metres boutique, the new Watch Accessories Room offers an extensive range of accessories, to include close to 670 of straps and bracelets, a full range of buckles and an interactive strap display. Quite the invitation for watch aficionados to mix and match their Panerai watch collections with accessories in different colours and materials.

Founded in Florence in 1860 as a workshop, shop and school of watch-making, Panerai had supplied the Italian Navy and its specialist diving corps with precision instruments for decades. It is fitting that the materials incorporated into the special room are oak and burnished brass, the centre display of the distinctive, decorative Torpedo a nod to the brand’s glorious past in the world of the sea. Today Panerai develops and crafts its movements and watches at its Neuchâtel manufacture. Notably, the best known Panerai designs – including the Luminor and Radiomir – were at some point protected by the Military Secrets Act, and were launched on the international market only after the brand was acquired by the Richemont Group in 1997.

Until you get to visit the space in person, here is a preview of the universe. Email your enquiries to


Images courtesy of Panerai, artwork by Curatedition. All rights reserved.


Related links:

Panerai: Bring Fourth the Submersible Bronzo

Panerai: Through the Depths of Time




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