You are one click away from a new horological paradise.
Imagine a one-stop shop that lets you browse, explore and purchase your favourite timepiece from some of the world’s finest watchmakers, at any time of the day, in the comfort of your own home. That dream just came true with NET-A-PORTER and MR PORTER ’s year-long collaboration with Watches & Wonders, bringing 14 of the industry’s most distinguished luxury watch brands together for the first time.
We are pleased to announce this unique partnership between Watches & Wonders and NET-A-PORTER and MR PORTER. It brings together selected partner brands of the Fondation de la Haute Horlogerie alongside exclusive content to create a new channel for Fine Watchmaking.
Matthieu Humair, CEO of the Fondation de la Haute Horlogerie
NET-A-PORTER showcases most recent creations from Cartier, Hermès, IWC Schaffhausen, Jaeger LeCoultre, Piaget and Vacheron Constantin, while MR PORTER curates the latest from 13 prestigious watchmakers including Cartier, HYT and Panerai, and two new brands Ulysse Nardin and Bovet. Ulysse Nardin is launching eight timepieces, including the Blast Rose Gold, while Bovet will launch with four timepieces, including the limited-edition Dimier Recital 27 Green.
These remarkable collections can be explored with an enhanced luxury watch shopping experience on NET-A-PORTER and MR PORTER with new website enhancements such as an improved size guide and additional filters based on trends, occasions and material.
Watch collectors and lovers can also enjoy a suite of activities during the course of this campaign – exclusive EIP (Extremely Important Person) virtual events, intimate appointment-based activities, virtual one-to-one appointments and interactive Instagram Live conversations hosted by NET-A-PORTER and PORTER’s Editor-in-Chief, Sarah Bailey, and MR PORTER’s Senior Watch Editor, Chris Hall.
By teaming up with the world’s premier watch showcase, we want to provide an international platform for the most exceptional timepieces, supporting an environment where their stories – and those of their iconic makers – can come alive and be accessed by watch lovers across the globe.
Alison Loehnis, President, NET-A-PORTER & MR PORTER
Images courtesy of Net-A-Porter, artwork by Curatedition. All rights reserved.