Prada: All Fun and Games

by Pressroom

Prada Outdoor Coast brings a shot of holiday sunshine indoors.

Poolside yoga before breakfast, snorkelling after lunch, long languid days propping up the beach bar… the summer days are endless. Ah, one can dream, for now.

All your fondest holiday must-haves condensed into one breezy collection for Prada Outdoor Coast. The womenswear is sheer effortlessness – gabardine beachwear and terry bathrobes paired with oversized volumes in stretch drill with macro logos; mini and modern poplin garments with iconic bayadere stripes; minimalist crocheted tunics; pyjama short suits with contrasting double prints.

The men’s collection conveys a similar care-free feel – terry garments with a casual, fifties look; poplin bermuda shorts in bright block colours or iconic striped patterns; bowling shirts with a mix of trademark prints; and lightweight perforated nappa bomber jackets.

To round off the collection, an armload or two of assorted summer miscellany: versatile bags in a variety of materials, pool floats, sandwich boxes, water bottles and sporting accessories.

From 17 May, the exclusive Prada collection arrives at ION Orchard Singapore, with a special beach-themed showcase that brings the holidays to you. To observe social distancing measures, customers are advised to call the Prada ION Orchard boutique at +65 6509 3113, or email at to make an appointment.

Images courtesy of Prada, artwork by Curatedition. All rights reserved.

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